Thursday, September 19, 2013

Challenges of Social media within a dead video game

One of the main challenges with getting people interested in our video game emulator comes in two strides. One challenge is getting any people interested in who did no play it during it's live years, which is something we are very focused on trying to do. There is no way to keep the emulator active if all we try and do is keep the old player base without trying to branch out and grab a new player base. It is a very difficult concept to put forward but it going to have to be done largely through social media because we don't have the funds to advertise the game or anything like that.

The second challenge is keeping people interested even though the emulator is in the closed beta phase of it's emulation so there are plenty of people who still can't play the game. With that in mind, it is important for social media to keep all of these people on the outside looking in, interested. These are the two biggest challenges I can see when it comes to the challenges this organization face when dealing with social media.

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